The Football Kenya Federation Premier League (FKFPL) has signed a five-year broadcasting deal with East African direct broadcast satellite Azam TV worth up to Ksh 148 million a year.
The deal will see Azam TV broadcasting select FKFPL matches on Azam Channel Four, which will exclusively air FKFPL matches.
Last season, the company broadcasted two FKFPL matches, including the game between Kariobangi Sharks and Tusker and the Mashemeji Derby, both of which took place at the Nyayo National Stadium in early May.
Kenya Broadcasting Co-operation KBC will also get to air some free-to-air matches.
The broadcast deal, worth one million USD (Ksh 148 million) will increase by 100,000 USD (Ksh 14.8 million) every year, but could also be renegotiated depending on how well it works according to FKF president Nick Mwendwa.
Mwendwa has also promised that there are two more deals in the works that should hopefully be announced within the next fortnight, with KBC being one of the two deals.
— Football Kenya Federation (@Football_Kenya) August 31, 2023
Kenyan football will be aired exclusively on Azam Channel Four HD on a 24-hour basis, covering not just matches but also various features on everything ranging from grassroots football to the topflight.
To access the content, fans will have to purchase an Azam TV decoder or access it through the AZAM TV Max Application, which can be downloaded on Playstore.
Fans will also have to pay monthly subscriptions depending on the packages available, ranging from 300 shillings for Azam Lite, the cheapest package with up to 80 channels, to Azam Plus, the package with over 130 channels.